Marketing Associate

Company: Goods iQ
Location: North Kingstown
Posted on: November 19, 2021

Job Description:

Are you an aspiring, results-oriented marketer looking for a role that engages both your creative and analytical sides? Do you have strong copywriting, organization, and problem-solving skills? Are you eager to support, execute, and own activities that touch every aspect of the marketing framework? If so, we want to meet you!Here at Goods iQ, we develop smart products built by exceptional people. Our team of bustling makers and creators is the lifeblood of our company, fostering a vibrant, fast-paced culture that values honesty, collaboration, and the (more than) occasional happy hour.We're a global leader in the development, manufacturing, and distribution of consumer goods under a growing portfolio of brands including Bostitch -, BLACK+DECKER -, Spec Ops--- Tools, and LockerMate - - just to name a few! And with our progressive growth and product expansion, we're looking to add a Marketing Associate to our team to deliver fresh ideas, create compelling written content, and help grow our brands across a variety of marketing, sales, and distribution channels.The following statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified.Key Responsibilities

• Provides administrative and project support for a variety of marketing activities including, but not limited to, social media, email marketing, photography and video production, paid advertising, sales collateral, and event marketing
• Assists in the development of our websites and mobile app by coordinating with external development teams, maintaining an organized log of tickets and issues, and identifying opportunities for optimization
• Writes, proofreads, and edits creative and technical content across a variety of print and digital mediums that upholds brand standards and ensures information accuracy
• Supports the marketing and e-commerce teams with planning, implementing, and monitoring campaigns and programs, including analyzing data and reporting on key metrics and insights
• Collaborates with internal teams to brainstorm and develop breakthrough strategies for new product launches and commercialization across B2C and B2B channels
• Ensures all marketing efforts serve to achieve business goals and overarching brand strategies, identifying and executing improvements for programs, processes, and content
• Supports the maintenance and development of internal tools, including project management software, file-sharing platforms, content syndication tools, and other databasesSkills and Competencies
  • Excellent written communication skills and a passion for writing (in any form or voice)
  • An innate, creative eye to assist with the creation and approval of compelling, visual content
  • A strong interest in digital marketing and e-commerce for consumer-packaged goods
  • The ability to ensure project deadlines are met through prioritization, organization, and resource allocation
  • A passion for collaboration balanced with self-discipline to manage projects independently
  • An interest in learning and assisting in various areas of the marketing framework
  • Meticulous attention to detail
  • The ability to analyze data to make informed decisions, communicate key insights, and provide knowledgeable recommendationsBonus Skills
    • Experience planning and executing paid advertising campaigns on self-service, digital platforms
    • A basic understanding of SEO and keyword research
    • Experience with tools and software that facilitate marketing automation, analytics, project management, collaboration, and/or content syndication (e.g., Mailchimp, Google Analytics, Asana, Salsify, Box)
    • Familiarity with Magento or a similar content management system (CMS)Requirements
      • Experience or an extreme interest in marketing and communications
      • Bachelor's degree in marketing, communications, public relations, or a related field, or equivalent experience
      • Proficient in Microsoft Office, with an emphasis on Excel
      • The ability to work in a hybrid work environment, with two days per week at our headquarters in North Kingstown, RI, and the remaining days remote
      • Must be able to work legally in the United StatesOur Company
        • Benefits: We offer a competitive benefits package that includes health, dental, and vision, 401k matches, vacation days, advancement opportunities, and more. This position is also eligible for our bonus program.
          • Hybrid Work: Looking for the right balance of collaboration and independence? We offer a hybrid work environment, where our team meets in the office on Tuesdays and Thursdays and works remotely on Mondays, Wednesdays, and Fridays. However, our headquarters is open five days a week and available as needed for individual work, collaboration, and external partner meetings.
            • Our Culture: Our goal is to seek excellence in whatever we do; whether it's shaking up the market with a revolutionary product or redefining industry expectations. It's this forward-thinking and ambition that drives our company culture-one that puts freedom, honesty, and communication at the forefront. That's why we're always looking for driven, self-motivated individuals to join our progressive and dynamic team that's backed by a variety of perks. Here are a few we love the most: flexible schedules, team building activities, casual dress (seriously, we're good with workout clothes and hats), continued learning including conferences and courses, and an open-door policy.
            • Our Headquarters: We work, create, and collaborate at our brand-new office located in the Quonset Business Park in North Kingstown, RI. And while we can't list everything our space has to offer, here are some of the things our employees can't stop talking about: comfortable lounge and breakout areas, adjustable sit-stand desks, a fully stocked gourmet kitchen with ice-cold beer on tap, an outdoor quad, and a nearby bike path.Job Type: Full-timePay: From $45,000.00 per yearBenefits:
              • 401(k)
              • 401(k) matching
              • Dental insurance
              • Flexible schedule
              • Flexible spending account
              • Health insurance
              • Life insurance
              • Paid time off
              • Retirement plan
              • Vision insuranceSchedule:
                • Monday to FridayCOVID-19 considerations:Hybrid Work: We meet in the office on Tuesdays and Thursdays and work remotely for the remainder of the week. However, our headquarters is open five days a week and available as needed for individual work, collaboration, and more.Work Location: One location

Keywords: Goods iQ, Warwick , Marketing Associate, Advertising , North Kingstown, Rhode Island