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Director of Clinical Solutions

Company: BD (Becton, Dickinson and Company)
Location: Warwick
Posted on: June 6, 2021

Job Description:

Job Description Summary

The Marketing Manager acts as a lead for a wide range of commercial projects related to the Alaris System pump sets portfolio, with accountability for the portfolio life cycle management and product management. The candidate is expected to act as the voice of our customers, taking full ownership for market and customer insight research, and translating these insights into actionable product requirements and marketing plans to optimize go-to-market and portfolio development. Furthermore, the marketing manager will take a leading role in developing relevant product and marketing claims, proposing, and executing evidence generation to support them.

Overall, the candidate is expected to drive critical business initiatives and to effectively operate within the BD matrixed organization to deliver impactful results.

Job Description

BUSINESS OVERVIEW

The Infusion Delivery business platform is accountable for the product portfolio at the intersection of MMS and MDS business units, providing users with a range of dedicated consumables used to deliver various infusion therapies through infusion pumps. As such, the platform operates in close collaboration with other MMS and MDS platforms, regions, and functions to optimize product and system performance, quality and patient safety and to deliver best possible experience to our customers.

JOB DESCRIPTION

The Marketing Manager acts as a lead for a wide range of commercial projects related to the Alaris System pump sets portfolio, with accountability for the portfolio life cycle management and product management. The candidate is expected to act as the voice of our customers, taking full ownership for market and customer insight research, and translating these insights into actionable product requirements and marketing plans to optimize go-to-market and portfolio development. Furthermore, the marketing manager will take a leading role in developing relevant product and marketing claims, proposing, and executing evidence generation to support them.

Overall, the candidate is expected to drive critical business initiatives and to effectively operate within the BD matrixed organization to deliver impactful results.

MAIN ROLE AND RESPONSIBILITIES

  • Acts as a steward for the assigned portfolio, developing and executing product lifecycle management strategies inclusive of product roadmaps, portfolio rationalization and other activities in alignment with instrument platform and regional marketing teams
  • Develops deep clinical, market and product insights through primary and secondary research and translates insights into actionable guidance to focus our marketing and product development activities
  • Servs as marketing core team member on various product development, ensuring customer needs and regional input are at the forefront and executing relevant product, commercial, organizational and market readiness activities to support successful product launches
  • Communicates routinely and proactively to the Leadership Team and other business/project governance bodies on progress and potential issues with portfolio projects, identifying acceleration and risk mitigation opportunities

SKILLS AND COMPETENCIES

  • Result-orientation, personal accountability and high integrity, willingness to speak up and constructively challenge
  • Ability to operate with limited supervision, effectively prioritizing workload and influencing others to meet tight deadlines in an environment of competing priorities
  • Working knowledge of key marketing concepts and processes, experience in market research, marketing planning and execution and new product introductions
  • Understanding of upstream marketing, the process and steps required to move from idea/customer need to a robust project proposal and seeing it through the product development funnel.
  • Good communication and presentation skills with the ability to effectively communicate complex concepts to foster understanding and acknowledgement of critical information both up and down the organization
  • Demonstrated project and cross-functional team leadership skills, ability to deliver on commitments in complex matrix organization
  • Excellent interpersonal and collaboration skills, ability to influence without authority, diverse cultural perspective, and global mindset
  • Bias for action, courage to drive through change and reputation for getting things done
  • Passion to "advance the world of health"

EDUCATION/EXPERIENCE

  • Bachelor's degree in Business, Marketing or Technical Discipline; MBA highly preferred
  • 3-5 years' experience in a marketing, strategy, product management or related discipline within healthcare, medical device and/or related industry
  • Experience in the fields of market research and evidence generation will be considered as a plus
  • Prior experience in Infusion would be a plus
  • Fluency in English, add languages will be considered as plus and high computer literacy (MS Excel etc)

LOCATION

  • Candidate expected to be based in US (Preferably in San Diego)

TRAVEL REQUIREMENTS

  • Up to 20% travel

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Primary Work Location

USA CA - San Diego Bldg A&B

Additional Locations

USA CA - San Diego TC Bldg C&D

Work Shift

NA (United States of America)

Keywords: BD (Becton, Dickinson and Company), Warwick , Director of Clinical Solutions, Other , Warwick, Rhode Island

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